EMMA: the AI receptionist that ends the 8am rush at GP surgeries.
Every weekday morning, millions of patients phone their practice at the same time. Lines jam and reception teams are overwhelmed, and many patients give up before they reach a person. EMMA answers every call within three rings, however many arrive at once, from the moment your phones open. She triages by need, signposts in seconds (Pharmacy First, the NHS App, local community services), and delivers a structured request into the systems your practice already uses.
EMMA works during your surgery's normal opening hours and speaks all major NHS languages. She is the first DTAC-certified AI reception platform, fully compliant with GDPR and NHS data standards. Practices running EMMA answer 100% of their calls. They report an 81% uplift in GP patient survey scores on phone access, with reception costs down by as much as 80%.
QuantumLoopAI is a British company building for the NHS, with one aim: better access to healthcare for everyone. EMMA now supports millions of patients across GP practices nationwide and is scaling with PCNs, federations and at-scale providers preparing for the next phase of Modern General Practice. For commissioners, EMMA is available through the G-Cloud 15 and RM6200 frameworks.
Find us on Stand C30, attached to the Best Practice VIP Lounge, which we are proud to sponsor again this year. We will be running live EMMA demos across both days, and we would love to talk to practice managers, GPs and partners, PCN leads and ICB digital teams about what an AI front door could look like in your setting.
Learn more at quantumloopai.com or email info@quantumloopai.com.